Market Segmentation And Marketing Strategies

Improved team status from last place to first place in a very challenging territory by providing strategic directions, innovative marketing strategies and the introduction of consultative solution selling. This strategy resulted in a 22% increase in revenue for IBM within a $124 million dollar territory.

• Experienced in product management, as well as successfully starting and managing new product lines, new product management teams, market segmentation and brand building
• Managed a 3 million Saudi Riyals turn-key CAD solution sales at Saudi Aramco
• Managed multi complex solution sales at Petrochemical Saudi Co “SABIC, Hadeed, Keymia, and Ibn Hayan
• Implemented multimillion Riyal projects at Brown & Root, Fluor Daniel, King Wilkinson & ABB Group